ACUPOLL has worked with 2/3 of the Fortune 500 consumer-facing firms and 43 of the Top 100 U.S. advertisers, testing more than 55,000 concepts, ads, packages, and other stimuli across 35 countries.

Eleven clients have been recognized for Top 10 U.S. launches and breakthrough innovation in recent years, and we’ve helped M&A teams evaluate more than 60 acquisitions and divestitures, resulting in 16 transactions and over $16 billion in investments.

 
 

We serve large, medium, and emerging growth companies…

  • Primarily fast-moving CPG market leaders in food, beverage, household, personal care, OTC health, pet, durables, etc.

  • Several of the Top 5 companies in telecom

  • Broad range of restaurants, retailers, home improvement providers, financial services, academia, private equity firms

  • Plus the consultants, agencies, and firms that support them

In addition to classic innovation and marketing strategy research (e.g. idea screening, concept tests, A&Us, brand tracking, messaging, etc.), we’ve supported several B2B and Healthcare clients with a diverse range of research endeavors, from customer journeys to employee surveys, PR studies, and even health literacy studies and usability studies for FDA submissions.

 

B2B Industries

• DISTRIBUTORS • PACKAGING SUPPLIERS • BANKING • INSURANCE
• CREDIT PAYMENT SYSTEMS • AND MORE

Healthcare Categories

• DIAGNOSTIC TESTING DEVICES • GLUCOSE MONITORS
• DNA TESTING • SURGICAL INSTRUMENTS • AESTHETIC DEVICES
• PRESCRIPTION SKIN CARE • INFANT/SPECIALTY NUTRITION
• DENTAL PRODUCTS & SERVICES • OTC HEALTH CARE
• MEDICAL ASSOCIATIONS • HOSPITAL/HEALTH SYSTEMS
• COMMUNITY HEALTH PLANS • AND MORE

Healthcare Employees & Specialties

• GENERAL/FAMILY PHYSICIANS • NURSES/NPs
• PEDIATRICIANS • OBGYNs • GASTROENTEROLOGISTS
• DERMATOLOGISTS • AESTHETICIANS • PLASTIC SURGEONS
• GENERAL SURGEONS • PEDIATRIC SURGEONS • DENTISTS
• PSYCHIATRISTS • PHARMACISTS • HOME HEALTH CARE PROVIDERS
• HOSPITAL ADMINISTRATORS / MANAGERS / HR DIRECTORS